What this service typically delivers
- 120+
- Brands built
- 8–12 wks
- Typical engagement
- 3
- Workshops per project
Indicative figures from past engagements — not a guarantee of results.
Everything the engagement covers.
No line item is a surprise. Here is the actual shape of the work you are buying.
Research, stakeholder interviews and a positioning workshop that ends with a claim you can defend and competitors cannot copy.
Messaging hierarchy, tone of voice, and the sentences your whole team can use without sounding like a press release.
Logo system, colour, typography, art direction and motion principles — designed to survive contact with a small screen.
A usable guideline document, a component and asset library, and a sequenced plan for changing everything over.
Four steps, signed off in order.
- 01
Discover
Research, interviews, category and competitor analysis.
- 02
Design
Positioning, then verbal and visual identity.
- 03
Deploy
Guidelines, asset library and staged rollout.
- 04
Scale
Governance, sub-brands and ongoing art direction.
What lands in your inbox.
- Market, category and audience research
- Positioning, messaging hierarchy and tone of voice
- Naming and verbal identity where required
- Logo system, colour, type and art direction
- Brand guidelines and asset library
- Rollout plan across every touchpoint
Priced for the scope, not the hour.
Every figure below is indicative. Final commercials depend on scope, market and cadence, and we put them in writing before anything starts.
Prices are indicative and exclude taxes and media spend.
The things people ask first.
No — the logo is the smallest part. Positioning, messaging and the system around them are what actually move price and preference.
Eight to twelve weeks for most brands. Multi-market or multi-brand groups take longer, and we will map that before you sign.
Yes. We sequence the rollout so revenue-critical touchpoints change last and only once the new system is proven.